“GSA Marketing worked with us on a test campaign to assess the viability of an outbound sales function in what is a relatively niche sector (outdoor learning residential breaks for Special Educational Needs schools) for our centre in the Lake District. The target market was Teachers or Special Needs Coordinators within schools and colleges, with us providing contact details, albeit un-validated, from our existing database – a combination of organisations who had enquired but never visited, or lapsed. We asked them to pitch for our business from a shortlist of potential suppliers and we chose them due to the bespoke attention they paid to our enquiry, and once selected were very pleased with the personal attention they gave us at a senior level. Setting up the campaign with them was very straightforward and we were impressed by the level of reporting through the campaign and the quality of the calls made by their staff, with each call being recorded. Warm leads were passed to us to follow-up and the quality of the contact information supplied very good. The nature of our business is that 1st contact to booking is usually relatively long, but we were delighted that the month long… Justin Farnan, Business Manager (Sales and Marketing)
Lake District Calvert Trust
"Jonathan has run several tailored courses for DialAFlight including a Telemarketing Management Course for our General Managers and Business Development Managers as well as Telemarketing skills courses for our sales teams across the UK. The courses were focused on our needs based on discussion with both management and callers as well as some call listening and included role plays and exercises specific to our kind of prospects. The courses were fast paced and energetic and included practical telemarketing skills that our staff have used successfully in their subsequent calling. We would recommend Jonathan's courses to anyone that needs to get better results from their outbound calling and lead generation activities." Holden Hegney
Business Development Liaison Manager
"We started the session with an loose idea of how we wanted to progress our marketing campaign and what industries we wanted to target. By the end of the meeting Jonathan managed to turn me away from what I thought was the quickest and most direct approach! and also made me see the size of the mountain we had to climb. Sensing me thinking ‘oh-my-god’ he ensured we had the bare bones of practical approach for the climb and also let me know that I was supported along this journey. Jonathan managed to ensure that the ‘fluff’ of marketing was distilled into actionable tasks and offered an approach not just ideas." Managing Director
Systems company
