Generated by Rank Math SEO, this is an llms.txt file designed to help LLMs better understand and index this website. # GSA Business Development Ltd: The UK’s most successful Telemarketing & Lead Generation service ## Sitemaps [XML Sitemap](https://gsa-marketing.co.uk/sitemap_index.xml): Includes all crawlable and indexable pages. ## Posts - [How are callers trained on my product or service?](https://gsa-marketing.co.uk/how-are-callers-trained-on-my-product-or-service/) - [Do you use or share my data?](https://gsa-marketing.co.uk/do-you-use-or-share-my-data/) - [Does the data from my campaign go into my CRM?](https://gsa-marketing.co.uk/does-the-data-from-my-campaign-go-into-my-crm/) - [Can I listen to recordings or monitor live calls?](https://gsa-marketing.co.uk/can-i-listen-to-recordings-or-monitor-live-calls/) - [What reports and data access will I get?](https://gsa-marketing.co.uk/what-reports-and-data-access-will-i-get/) - [Should you buy a B2B data list or build one?](https://gsa-marketing.co.uk/should-you-buy-a-b2b-data-list-or-build-one/) - [Data cleaning vs validation vs enrichment?](https://gsa-marketing.co.uk/data-cleaning-vs-validation-vs-enrichment/) - [How often should you clean a B2B database?](https://gsa-marketing.co.uk/how-often-should-you-clean-a-b2b-database/) - [Do the TPS and CTPS apply to B2B calls?](https://gsa-marketing.co.uk/do-the-tps-and-ctps-apply-to-b2b-calls/) - [How fast should you respond to an inbound enquiry?](https://gsa-marketing.co.uk/how-fast-should-you-respond-to-an-inbound-enquiry/) - [Should you outsource lead generation or hire in-house?](https://gsa-marketing.co.uk/should-you-outsource-lead-generation-or-hire-in-house/) - [How long until a campaign gets results?](https://gsa-marketing.co.uk/how-long-until-a-campaign-gets-results/) - [What is lead generation?](https://gsa-marketing.co.uk/what-is-lead-generation/) - [Do you need consent to call a business under GDPR?](https://gsa-marketing.co.uk/do-you-need-consent-to-call-a-business-under-gdpr/) - [What is the difference between a lead and an appointment?](https://gsa-marketing.co.uk/what-is-the-difference-between-a-lead-and-an-appointment/) - [What counts as a qualified sales appointment?](https://gsa-marketing.co.uk/what-counts-as-a-qualified-sales-appointment/) - [How many types of telemarketing are there?](https://gsa-marketing.co.uk/how-many-types-of-telemarketing-are-there/) - [What is the difference between telemarketing and telesales?](https://gsa-marketing.co.uk/what-is-the-difference-between-telemarketing-and-telesales/) - [Does B2B telemarketing still work?](https://gsa-marketing.co.uk/does-b2b-telemarketing-still-work/) - [What is telemarketing?](https://gsa-marketing.co.uk/what-is-telemarketing/) - [What is the typical minimum contract or budget?](https://gsa-marketing.co.uk/what-is-the-typical-minimum-contract-or-budget/) - [Do agencies charge retainer, pay-per-lead or commission?](https://gsa-marketing.co.uk/do-agencies-charge-retainer-pay-per-lead-or-commission/) - [How many appointments will a campaign generate?](https://gsa-marketing.co.uk/how-many-appointments-will-a-campaign-generate/) - [What is a good B2B cost per lead?](https://gsa-marketing.co.uk/what-is-a-good-b2b-cost-per-lead/) - [Are the leads exclusive to my business or shared?](https://gsa-marketing.co.uk/are-the-leads-exclusive-to-my-business-or-shared/) - [Is cold calling legal in the uk?](https://gsa-marketing.co.uk/is-cold-calling-legal-in-the-uk/) - [How much does B2B telemarketing cost in the UK?](https://gsa-marketing.co.uk/how-much-does-b2b-telemarketing-cost-in-the-uk/): Most B2B telemarketing in the UK is charged on a day rate rather than per lead, usually as a fixed monthly fee or a hybrid of a lower day rate plus a bonus per appointment. What you pay depends on target seniority, call complexity and data quality, not on a headline per-call price. ## Pages - [Common Questions](https://gsa-marketing.co.uk/common-questions/) - [Multilingual Telemarketing](https://gsa-marketing.co.uk/lead-generation/international-telemarketing/): The use of global telemarketing services is increasing and our access to both fluent and native speakers allows us to build multilingual telemarketing teams and international telemarketing campaigns to closely fit your requirements. We can provide ongoing calling activity or bespoke pop-up project teams. - [B2B Appointment Setting](https://gsa-marketing.co.uk/b2b-appointment-setting/): That’s where sales appointment setting services come in. To reach the stage where you can close high-value sales, lead generation and new business appointment setting are fundamental to most sales approaches. Filling the sales funnel with qualified leads is crucial to growth and GSA specialises in B2B appointment setting services that put you and your sales teams in contact with senior decision makers. - [B2B Telemarketing Services](https://gsa-marketing.co.uk/b2b-telemarketing-services/): Our clients use our B2B telemarketing services to unearth significant opportunities to do business with potential customers who have a precise fit for their product and service offerings. Our professional B2B telemarketing callers enable you to target the right decision-makers for your business. We generate sales leads, face-to-face appointments, attendance at events and other valuable leads to ensure that your sales teams are never idle. That includes generating opportunities for cross-selling and upselling amongst existing customers. - [Data Services](https://gsa-marketing.co.uk/data-services/): Data isn’t the most exciting aspect of business development for most marketers. It isn’t as enticing as designing a new website or brochure or planning campaigns. But data, especially high-quality B2B data, is the lifeblood of most lead generation and marketing activity. Without up-to-date data, most campaigns will fail to deliver. That’s where data services, particularly tailored for B2B, can add significant value to your lead generation efforts. - [Data Cleaning Services](https://gsa-marketing.co.uk/data-services/database-cleaning-services/): Our Database Cleaning Services ensure that old data sitting in your CRM system doesn't derail your marketing efforts. Contact us today on 0330 335 1380 or by using the form below for your free lead generation consultation or visit our FAQ’s page for more information. - [Marketing Services](https://gsa-marketing.co.uk/marketing-services/): Here at GSA we provide B2B marketing services that deliver results and generate growth for your business. - [B2B Telesales](https://gsa-marketing.co.uk/b2b-telesales/): Great telesales takes more than a list of numbers and a phone. It takes the right people, the right preparation, and the kind of confident, senior-level conversation that actually gets decision-makers to stop and listen. That is exactly what you get when you choose GSA as your telesales partner. - [Telemarketing Training](https://gsa-marketing.co.uk/telemarketing-training/): If your team is picking up the phone but not filling the pipeline, the issue is rarely a lack of effort. It is almost always technique. Telesales training gives your people the tools they need to open more conversations, get past gatekeepers, and turn cold calls into qualified appointments. - [Customer care telemarketing](https://gsa-marketing.co.uk/customer-care-telemarketing/): If your business has a large customer database, it’s almost impossible to devote enough attention to every customer all of the time. That means smaller customers with large potential can slip through the cracks and feel unloved, pushing them into the arms of competitors. With pressure on internal resources, it’s often easier to focus on larger key accounts and those that shout loudest. - [Data Building](https://gsa-marketing.co.uk/data-services/data-building/): Regular database cleaning & validation is critical for effective business development. Accurate list gathering and data building are essential to any outbound direct marketing or telemarketing campaign. Whether you use LinkedIn for lead generation and data gathering or Google to research names and companies, good, reliable data is the platform for a successful telemarketing campaign. - [Telemarketing Services In London](https://gsa-marketing.co.uk/telemarketing-services-in-london/): At GSA Marketing, we offer expert telemarketing services in London designed to help your business reach new heights. Whether you're looking to generate leads, increase sales, or enhance customer relationships, our team of professional telemarketers will work with you to create custom campaigns that meet your unique needs. - [Intent-Based Pay-Per-Lead Marketing](https://gsa-marketing.co.uk/lead-generation/pay-per-lead-marketing/): Find out how our GSA Intent-Based Pay-Per-Lead Marketing agency  can help generate growth for your business. Contact us today on 0330 335 1380 or by using the form below for your free  consultation or visit our FAQ’s page for more information. - [Intent Demand Generation Briefing](https://gsa-marketing.co.uk/intent-demand-generation-briefing/): } - [Kick start your sales today](https://gsa-marketing.co.uk/kick-start-your-sales-today/): https://www.youtube.com/watch?v=u5_oWwZc58Q - [How to Choose a Telemarketing Company?](https://gsa-marketing.co.uk/how-to-choose-a-telemarketing-company/): In most sectors, there are many providers offering what seem to be the same or similar services. With lead generation services, it’s no different. Therefore, working out the criteria for how to choose a telemarketing company is important so that you get the provider that best suits your needs. You don’t want to pick a telemarketing provider that hides poor performance behind a mask of fancy promises. - [Telemarketing Guide](https://gsa-marketing.co.uk/telemarketing-guide/): These Top 10 Telemarketing Tips are a small part of our comprehensive guide to telemarketing skills which has been developed to help tele-marketers and the companies that employ them. Simply fill in your details below to get instant access. - [UBT 2022 OFFER](https://gsa-marketing.co.uk/ubt-2022-offer/): https://youtu.be/-OdzHJ89m3w - [Data Enrichment](https://gsa-marketing.co.uk/data-services/data-enrichment/): We recognize that no marketing spend can outperform bad data. Inaccurate data leads to missed targets. B2B data enrichment services refresh stale information, providing a powerful boost to B2B marketers for more effective marketing and business development activities. - [Lead Generation](https://gsa-marketing.co.uk/lead-generation/): We are a well-established B2B lead generation agency that specialises in B2B lead generation services for both large and small organisations. We’ve been helping our clients to grow their sales and profitability through lead generation services since the year 2000. Our clients range from household names to less well-known businesses. - [Managed LinkedIn™ Services](https://gsa-marketing.co.uk/marketing-services/linkedin-services/): LinkedIn™ offers huge opportunities to support and supplement your lead generation. But it takes time and effort to build and engage with the right connections to ultimately generate targeted prospects. - [Sectors](https://gsa-marketing.co.uk/our-work/): We work across multiple sectors targeting all levels from senior to middle management. Campaigns range from the very simple to the highly complex. In addition to the UK, our clients can be as far afield as Australia or closer to home such as France, Germany, Finland, and Ireland. - [UBT DATA OFFER](https://gsa-marketing.co.uk/gsa-data-offer/): Want to accelerate your sales and marketing? Effective lead generation requires good data. Whether you need to update your existing customer database or build a fresh marketing list for new markets, GSA can help with 400m records refreshed daily using Artificial Intelligence. - [Welcome to GSA Marketing](https://gsa-marketing.co.uk/landingpagegsa/): Telemarketing & B2B Lead Generation to help you grow your business in the UK and internationally - [Protected: Staff Video Training](https://gsa-marketing.co.uk/staff-video-training/) - [Large Business](https://gsa-marketing.co.uk/large-business/): Large Business - [Small Business](https://gsa-marketing.co.uk/small-business/): Are you struggling to bring in new business? GSA can help you to generate fresh sales opportunities while you get on with your day job. We provide various marketing and lead generation services that enable busy business owners and managers to focus on everyday priorities while we help them grow their business. We have carried out many large and small projects for small to medium sized organisations including: - [Content Development](https://gsa-marketing.co.uk/marketing-services/content-development/): How do you stand out from the crowd? Following a telemarketing call, LinkedIn message or a Google Search, potential customers check out your online profile. And, if it doesn't measure up to your competition, how will you get onto supplier shortlists? - [Event telemarketing](https://gsa-marketing.co.uk/lead-generation/event-telemarketing/): Find out how our GSA Event Telemarketing services and lead generation services can help generate growth for your business. Contact us today on 0330 335 1380 or by using the form below for your free lead generation consultation or visit our FAQ’s page for more information. - [Jobs](https://gsa-marketing.co.uk/jobs/): https://youtu.be/UMxVXDr4K8g - [Telemarketer Role Application](https://gsa-marketing.co.uk/telemarketer-role-application/): "*" indicates required fields - [Data Validation](https://gsa-marketing.co.uk/data-services/data-validation/): Our Data Validation Services solutions can help you generate compliant opted-in data for your marketing campaigns. Contact us today on 0330 335 1380 or by using the form below for your free lead generation consultation or visit our FAQ’s page for more information. - [Thank you – Consultation](https://gsa-marketing.co.uk/thank-you-consultation/): We have your information and we will be in touch as soon as possible. - [Service Standards](https://gsa-marketing.co.uk/service-standards/): We want you to feel that we offer a premium service in terms of results, communication, advice and insight gleaned from working with GSA as your lead generation partner. We achieve this by applying service standards to all campaigns. Please contact us if you have any questions. - [FAQs](https://gsa-marketing.co.uk/about-us/faqs/): Q: What is Telemarketing? - [Sitemap](https://gsa-marketing.co.uk/sitemap/): Sitemap - [Jobs at GSA](https://gsa-marketing.co.uk/about-us/jobs-at-gsa/): GSA is a lead generation and marketing company providing telemarketing and appointment setting services to high quality business to business customers. Our core work is booking appointments for our clients with senior decision makers often within blue chip organizations. - [Terms of use](https://gsa-marketing.co.uk/terms-of-use/): Your access to and use of this site is subject to the following terms and conditions and all applicable laws. By accessing and using this site, you accept the following terms and conditions, without limitation or qualification. - [Customer Research Services](https://gsa-marketing.co.uk/marketing-services/customer-research/): GSA provides customer research services that will support your sales process. We carry out phone and email surveys using sophisticated research tools. Understanding your customers’ needs helps you focus on customer satisfaction and retention and also stimulates new business opportunities and referrals. - [Marketing Consultancy Services](https://gsa-marketing.co.uk/marketing-services/marketing-consultancy-services/): With 30 years’ experience at senior marketing level for companies such as Porsche Cars GB, Montblanc, Cover Girl and Alfred Dunhill, we have the knowledge to make your marketing work harder to deliver more bang for your buck. - [Direct Marketing Services](https://gsa-marketing.co.uk/marketing-services/direct-marketing-services/): Find out how our GSA Direct Marketing services and lead generation services can help generate growth for your business. Contact us today on 0330 335 1380 or by using the form below for your free lead generation consultation or visit our FAQ’s page for more information. - [Integrated Lead Generation Agency](https://gsa-marketing.co.uk/lead-generation/integrated-lead-generation/): An integrated lead generation strategy for consistent growth should be built on an integrated approach that leverages multiple channels that align  with your target audience’s preferences. Start by identifying your ideal customer profile (ICP) and creating tailored messaging. Use a mix of telemarketing, email marketing, LinkedIn outreach and content marketing to connect with prospects across different platforms. Regularly analyse data to refine your strategy, ensuring your efforts focus on channels delivering the highest ROI. By combining creativity, technology, and human interaction, you can build a pipeline of high quality leads and drive long term business success - [Social Media Lead Generation](https://gsa-marketing.co.uk/social-media-lead-generation/): Presence and credibility in the right places supports and supplements outbound marketing methods such as telemarketing, email and direct mail. Increasingly, it’s about blending inbound and outbound marketing techniques to deliver the right result and develop a properly integrated social media lead generation strategy. - [Inbound Enquiry Management](https://gsa-marketing.co.uk/lead-generation/inbound-enquiry-management/): Maximising the value of inbound sales leads is critical. Inbound enquiries have a lower cost of acquisition and should convert more readily into real business since they are theoretically ‘in the market’ for your services. But there’s a danger you won’t gain maximum benefit if you don’t manage enquiries properly. Too often managers and sales staff get absorbed by the day job dealing with customers and issues. Inbound enquiries, can fall by the wayside. Using our inbound enquiry management will ensure this doesn’t happen and help you build your sales pipeline. ## Testimonials - [Electro Rent Europe](https://gsa-marketing.co.uk/testimonials/electro-rent-europe/): As a sales leader, I have worked with many trainers over the years, and what sets Jonathan apart is his thoroughness in getting to know our specific business before setting out the training programme. - [Boost Media](https://gsa-marketing.co.uk/testimonials/20578/): We used GSA for an event we had in London. They handled lead generation and telemarketing for the event. They were very thorough and touched base with us every step of the way to make sure the campaign was successful. They are professional and prompt and kept us up to date with the campaign and the milestones as we progressed closer to the event. I highly recommend if you need a telemarketing & B2B lead generation services you should reach out to GSA and talk to Jonathan and Monica - [Flexjet](https://gsa-marketing.co.uk/testimonials/20458/): I compared with 6 telemarketing training courses and decided on using GSA. I am really happy with the training structure, contents and the trainer - Jonathan Silverman. My team truly enjoyed the training and has already started to apply a few techniques while making prospecting phone calls. I would highly recommend Jonathan and his training course. The unique part of his course is that it is not a standard telemarketing course where you have the similar structure for every company. Jonathan spends his time listening to our needs to make sure the course is truly tailored to your company's requirements. Thank you Jonathan. - [WAISL](https://gsa-marketing.co.uk/testimonials/20454/): I highly recommend the GSA team. The service they delivered was extremely responsive to all our requirements, and effective in getting Waisl in front of our senior decision-makers in hard-to-reach target airports. - [The Surgery Show](https://gsa-marketing.co.uk/testimonials/20304/): We engaged GSA to support our event delegate telemarketing campaign, and the results were excellent. Their team was professional, responsive and highly organised — they quickly understood our goals and delivered quality leads that helped boost delegate registration. Communication throughout the process was clear and efficient. We’re very pleased with the service and would happily work with them again. - [Soumeila Cisse EDHEC Business School](https://gsa-marketing.co.uk/testimonials/20300/): We have been working with the GSA team since 2020 and the collaboration has been excellent in every aspect so far. Jonathan and his team are highly professional, responsive, adaptable and always available. They consistently demonstrate a strong understanding of our challenges and are able to adjust quickly and pragmatically. - [Christian Magistroni, Territory Sales Manager](https://gsa-marketing.co.uk/testimonials/christian-magistroni-territory-sales-manager/): We partnered with this agency and the experience was excellent. The team was highly professional, proactive, and attentive to our needs. They managed telemarketing effectively, ensuring clear communication and tangible results. A special mention goes to their Italian telemarketer, whose exceptional communication skills and ability to engage with our audience made a real difference. Highly recommended for anyone looking for a reliable, performance-driven partner. - [Peter Radcliffe, Officefront](https://gsa-marketing.co.uk/testimonials/peter-radcliffe-officefront/): Having collaborated with Jonathan and his superb team for the last 13 years, I can easily say that they are consummate professionals and we look forward to working with them for many more years. - [Orthene](https://gsa-marketing.co.uk/testimonials/19564/): Exceptional service and can't rate them high enough. Reporting is also exceptional! - [Halo](https://gsa-marketing.co.uk/testimonials/19238/): We partnered with GSA to support our sales efforts, and they exceeded our expectations. Kevin and the rest of the team were incredibly reliable and provided tremendous support throughout the campaign. They generated a significant number of highly qualified leads, which not only boosted our sales but also helped propel our business forward. Their reporting was impeccable, and we found their analytics incredibly useful in understanding campaign performance and refining our strategies. The campaign was a huge success, and we were thoroughly impressed with their professionalism and dedication. We would not hesitate to work with GSA again in the future - [Jim Mulheran (MFG)](https://gsa-marketing.co.uk/testimonials/jim-mulheran-mfg/): GSA’s telemarketing campaign carried out on our behalf produced a wealth of helpful information. Jonathan and Kevin provide a professional and friendly service, and their team of telemarketers must be among the best in class. - [Save Water, Save Money](https://gsa-marketing.co.uk/testimonials/17991/): GSA demonstrated exceptional responsiveness to our evolving project demands and organisational needs. Julia adeptly understood our ideas and concepts and effectively captivated prospective leads with her exceptional telephone etiquette and strong communication skills. - [Graco](https://gsa-marketing.co.uk/testimonials/17180/): Loved the collaboration with GSA on a telemarketing project. they think along with you and very much flexible with their services. - [Save Water Save Money](https://gsa-marketing.co.uk/testimonials/16780/): GSA demonstrated exceptional responsiveness to our evolving project demands and organisational needs. Julia adeptly understood our ideas and concepts and effectively captivated prospective leads with her exceptional telephone etiquette and strong communication skills. - [](https://gsa-marketing.co.uk/testimonials/16246/): A great positive approach to telemarketing, very open communication, and good results - [Miele](https://gsa-marketing.co.uk/testimonials/16242/): Targeted approach and clear results. I cannot recommend the GSA team enough! - [Enviro Waste Management](https://gsa-marketing.co.uk/testimonials/15919/): We engaged GSA Marketing to do telemarketing/LinkedIn/Email campaigns for our company. We had a difficult and specific target audience, and GSA worked diligently over a few months to reach these people, and then deliver these campaigns efficiently and effectively. As a result of these campaigns we are now in communications with many of our most desired target leads, well down the long sales cycle that our business necessitates. - [ITMA Services](https://gsa-marketing.co.uk/testimonials/15308/): It was a joy working with the team from GSA. The ability to conduct weekly reviews directly with the telemarketers was very reassuring and allowed us to tweak our messages in a timely manner. We are very satisfied not only with the results, but the process and delivery as well. - [The Film Farmers](https://gsa-marketing.co.uk/testimonials/15146/): Jonathan and Kevin are incredibly knowledgable, patient and without doubt the experts in their field. They were fantastic at guiding myself and my colleague through a LinkedIn campaign and I was really pleased with the positive connections, conversations and brand awareness achieved. - [Clive Gilbert – International Dance Supplies Ltd](https://gsa-marketing.co.uk/testimonials/clive-gilbert-international-dance-supplies-ltd/): We partnered with GSA so we could quickly, professionally, and effectively reach-out to our European customers. GSA enabled us to interact with our client base at a speed with which we would never have been able to replicate using just our in-house language team. We had regular, professional updates with the project team and had thorough and insightful quantitative data, as well as interesting qualitative feedback. It was an enjoyable and successful collaboration. - [Gillian Tait – Competent Adviser](https://gsa-marketing.co.uk/testimonials/gillian-tait-competent-adviser/): We have worked with GSA for more than 10 years.  Throughout that time they have been simply outstanding.From a campaign perspective, Kevin and Julia are quite the dream team – Julia’s ability to get to speak to the right individual and put across a compelling message is simply second to none & Kevin’s superb management of the campaign ensures you are fully updated at the click of a button.Jonathan’s ability to transform our initial email/linked in wording into something that was both meaningful and concise ensured we had a superb hit rate. - [Emily Lally – Miele](https://gsa-marketing.co.uk/testimonials/10307/): Jonathan came to the Miele offices to train our Inside Sales Team. The sessions were well structured and gave the Team confidence and new skills to begin outbound dialling. Having Jonathan listen to calls and give feedback was great. Thank you GSA! - [Murray Warren – Adkwik](https://gsa-marketing.co.uk/testimonials/10301/): We have known Jonathan and his team at GSA for many years. Having used them on multiple B2B campaigns I can certainty recommend them to any company needing an effective telemarketing company that is focused on results. GSA's telemarketers have vast experience and the effort they go to understand the product and service is brilliant and shows in the results. Keep up the great work! - [Veolia](https://gsa-marketing.co.uk/testimonials/10182/): GSA has supported my team over a number of years to deliver high quality leads to our sales teams. Their professional approach from the initial brief through to calling and reporting, fully integrates into our lead generation campaigns. - [Jeff Keam, Asquith](https://gsa-marketing.co.uk/testimonials/jeff-keam-asquith/): We have used Jonathan several times and just finished another training session. The training is from someone who teaches from up-to-date experience. I fully recommend GSA. - [Nuclei Group ](https://gsa-marketing.co.uk/testimonials/10049/): We worked with GSA on a B2B marketing campaign following sub-par results using in-house resources. We initially decided on a set number of hours but ended up doubling it after our conversion rate was increased by an amazing 108%. GSA ensured our campaign results were updated on a daily basis and their team followed up with us weekly to ensure the campaign was going as planned. We were impressed with the team's professional, yet warm manner, making them an absolute pleasure to work with. We look forward to working with GSA in the future. - [Oxentia Ltd](https://gsa-marketing.co.uk/testimonials/8692/): The GSA team have been supporting some of our Marketing outreach efforts and we could not be more satisfied with the service. They are great at giving advice, professional in executing campaigns, and efficient in driving results. A real pleasure to work with them - [U+I Global PLC](https://gsa-marketing.co.uk/testimonials/8396/): The team at GSA were extremely helpful and professional, providing advice and thorough explanations on each part of the project we worked with them on. They took the time to meet with us face to face, to discuss the best way to approach the work, and were available to speak to whenever needed. Jonathan is a fountain of knowledge and went above and beyond to help us with any questions we had. It wasn’t the easiest project to work on but GSA helped every step of the way. Thank you! - [FÖRST GmbH](https://gsa-marketing.co.uk/testimonials/8355/): We were extremely pleased with the activity since we had a large unqualified database that meant our internal team were unable to identify and focus on the best targets for new business development. With the help of GSA, we were able to reach out to prime prospects much more quickly for higher value sales. We would recommend GSA for anyone that wants to generate targeted leads for their business. - [HTS Spares](https://gsa-marketing.co.uk/testimonials/8354/): Fully recommended Jonathan & Kevin and the rest of the GSA team and the service they offer. Very easy to work with and delivered real results for our business despite the campaign being seriously impacted by CV19! - [Tenmat](https://gsa-marketing.co.uk/testimonials/8316/): We used GSA for a series of training courses across our national and international teams. Jonathan was engaging, knowledgeable and provided refreshing insights into sales and marketing techniques. His dynamic approach motivated the teams to ask questions which he gladly answered! I would highly recommend Jonathan and his team to anyone looking to improve Business Development performance. - [OKI Europe Ltd](https://gsa-marketing.co.uk/testimonials/8315/): Right from the start GSA understood the needs of our cross-Europe tele-research campaign fully & were able to advise and adapt to our specific requirements. The daily reporting helped us understand, first-hand, how the campaign was progressing and help keep costs within the allocated budgets. They were very flexible in terms of the native speakers used as subsequent data was added to the project. I would highly recommend them and will certainly be using them for other projects” - [Chief Marketing Officer, IP Solutions](https://gsa-marketing.co.uk/testimonials/chief-marketing-officer-ip-solutions/): "IP Solutions uses outbound calling as one of its main routes to market. Our senior sales team are consultative by nature and have a wealth of experience. However, lead generation via the phone was a discipline where we felt some polishing of techniques would be useful. We therefore asked Jonathan to come in and run a session for our sales guys. Faced with this slightly unusual requirement, Jonathan tailored a course based on a pre-course day at our office listening to the team and understanding their needs. The resulting course was interactive, fast-paced and well executed. It was enjoyed by the whole team. They've subsequently been able to put into practice the techniques Jonathan provided that supplement their strengths in providing IP Solutions services to prospective clients. We'd recommend Jonathan to any company looking for a tailored course for their requirements." - [Ultrimax](https://gsa-marketing.co.uk/testimonials/ultrimax/): The Sales team at Ultrimax were impressed with the professional assistance of GSA Business Development, clear visual reporting on a daily basis ensured focused efforts on generating well profiled leads, which helped bolster our ongoing sales growth in 2019. I would recommend GSA Business Development to anyone looking for that extra support in lead generation - [Plus Packaging](https://gsa-marketing.co.uk/testimonials/plus-packaging/): GSA are a company with a difference, adding value above what is expected when it comes to telephone campaigns. To be specific about that, we got advice and data cleansing as extras. They are willing to link in with systems and have outstanding reporting. But more than all of that they are transparent so that you know exactly where you stand on a campaign. We would recommend them. - [Wexer](https://gsa-marketing.co.uk/testimonials/wexer/): GSA allowed us to explore a new vertical and gave us valuable insight into this new market. - [Allpack Packaging](https://gsa-marketing.co.uk/testimonials/packaging-company/): GSA’s training and consultancy has uncovered potential that we were unable to see ourselves. The training itself was excellent and the days in the office before and after the training were exponentially beneficial. - [Vaughan Sound Installations Ltd](https://gsa-marketing.co.uk/testimonials/vaughan-sound-installations-ltd/): “GSA took on board our comprehensive brief and provided an excellent service from campaign inception through to analysis upon completion. We were particularly impressed by the professionalism and telephone manner of Julia March in conducting the calls to medical staff. Julia was quick to understand our technology and the correct terminology to use, with her distinct conversational tone helping to sell the benefits and uses of our speech privacy systems rather than focusing on the product. Likewise, the communications from both Julia and Kevin Harmsworth throughout ensured we remained fully up to date with progress, even when the campaign was temporarily put on hold to garner better results later in the year.” - [Lake District Calvert Trust](https://gsa-marketing.co.uk/testimonials/lake-district-calvert-trust/): “GSA Marketing worked with us on a test campaign to assess the viability of an outbound sales function in what is a relatively niche sector (outdoor learning residential breaks for Special Educational Needs schools) for our centre in the Lake District. The target market was Teachers or Special Needs Coordinators within schools and colleges, with us providing contact details, albeit un-validated, from our existing database – a combination of organisations who had enquired but never visited, or lapsed. We asked them to pitch for our business from a shortlist of potential suppliers and we chose them due to the bespoke attention they paid to our enquiry, and once selected were very pleased with the personal attention they gave us at a senior level. Setting up the campaign with them was very straightforward and we were impressed by the level of reporting through the campaign and the quality of the calls made by their staff, with each call being recorded. Warm leads were passed to us to follow-up and the quality of the contact information supplied very good. The nature of our business is that 1st contact to booking is usually relatively long, but we were delighted that the month long campaign quickly resulted in a booking from an entirely new customer which more than covered the capital cost of the test. We also now have several schools visiting the centre on an inspection trip, and previous experience tells us that a proportion of these will also convert. All in all, we were very pleased with this outbound sales test and GSA’s contribution to its success. We now have the confidence to invest in sales resource at the centre as a direct result” - [HKTDC](https://gsa-marketing.co.uk/testimonials/hktdc/): GSA Business Development, was contracted by the Hong Kong Trade Development Council from November 2017 to May 2018 to provide telemarketing services for our GDPR consent campaign in the markets covered by this office. - [Parentmail](https://gsa-marketing.co.uk/testimonials/parentmail/): Understanding what your customers really think about your company is essential in helping to shape future sales, marketing and operational strategies. We engaged GSA to initially survey our customers by telephone but I then found their expertise was invaluable in helping to compile an effective questionnaire which would give us the answers we needed - and then in analysing the data we collected. Overall it was an invaluable project for us and GSA were invaluable in making it a success. - [FPS Air Compressors Ltd](https://gsa-marketing.co.uk/testimonials/fps-air-compressors-ltd/): We found GSA very professional and helpful when organising our telemarketing campaign, we worked together during the planning and the results were better than expected. We have used them again in a second campaign which also offered good results. The telesales team, was professional and friendly. - [Love2shop Brand Manager](https://gsa-marketing.co.uk/testimonials/love2shop-brand-manager/): We decided to use GSA Business Development Ltd to support us with our Christmas Marketing Campaigns. Christmas is an important time of year for us as many organisations use this festive period to award their staff with Love2shop Vouchers and Cards for Christmas Bonuses and Annual Awards. Here at Love2shop Business Services, our peak season begins in October and runs until a few days before Christmas. As a result, the volume of inbound calls meant that we were unable to focus on outbound calling as much as we would have liked to. In the past, we have traditionally used our own resources for outbound calls as we like to stay on brand and ensure our customers receive the best experience possible. However due to the sheer volume of calls which needed to be made, we decided to pitch the business out to a few specialist agencies. From our initial meeting, I knew that GSA were the agency to use as they were smaller and more dynamic than the other agencies we’d spoken to, and in turn, I knew that we’d receive a better, more personal service. We were not disappointed, using a segmented approach, GSA contacted many of our customers and prospects at various stages of the their customer life cycle and generated a great number of quality hot leads for our Business Development Team to follow up. The success from this campaign was not achieved by luck. Processes such as the initial face to face briefing session, hot lead notifications, regular teleconferencing, recorded call listening, weekly reporting and the final post project review meant that we were in constant communication with GSA throughout the 8 week duration of the project. This communication was vital to ensure the calls remained relevant and compliant. As a result of this campaign, I would have no hesitation in recommending GSA Business Development Ltd for any telemarketing requirements. - [HBP Systems Ltd](https://gsa-marketing.co.uk/testimonials/hbp-systems-ltd/): The whole team found our training sessions with Jonathan incredibly useful. It has helped us to completely revise our approach to telemarketing and we started to see success immediately! - [The University of Hertfordshire](https://gsa-marketing.co.uk/testimonials/the-university-of-hertfordshire/): Jonathan is a natural in front of a training room, basically he is a talker but he uses this to his advantage both to engage the room and throw in loads of real life examples. I was genuinely impressed with the connection that he built, this drove engagement and overcame scepticism brilliantly. Jonathan is resolute in his pursuit to get the content right: talking to interested parties and doing his homework, yet he is flexible and willing adapt. You will definitely get a tailored product and not something off the shelve, he was able to fulfil our brief and get the audience to consider staff as customers and his content looking at the generations was spot on and relevant. - [Coaching Company](https://gsa-marketing.co.uk/testimonials/coaching-company/): "Some people believe that telemarketing is a luxury in a challenging economic environment. However I believe the opposite to be true, and getting out there and having quality prospect meetings is more important than ever. I haven't found a better way to do this than via telemarketing and GSA is an exceptional example of a great telemarketing company. Taking a very consultative approach, they took their time to understand my business and proposition and then deliver quality appointments. I would highly recommend them." - [R.Bugg Fowarding Ltd](https://gsa-marketing.co.uk/testimonials/r-bugg-fowarding-ltd/): "I would happily recommend the team at GSA Business Development. We appointed GSA for telemarketing services to support our business development strategy. I was very impressed with the levels of focus and energy that the GSA team brought to the project - this helped to quickly identify new commercial opportunities. GSA had limited experience in our sector but they very quickly got up to speed and were able to provide us with a number of excellent opportunities that have subsequently been converted into new clients." - [George Railton – Freeway Tools](https://gsa-marketing.co.uk/testimonials/8317/): Very engaging and brilliant value for money. - [Sales, Marketing & Business Development](https://gsa-marketing.co.uk/testimonials/sales-marketing-business-development/): "It was great to hand over our data to GSA and watch the results continuously flood in throughout the project. Really took the pressure off the team internally which is exactly why we went with GSA in the first place. Great Job." - [Global chemical manufacturer](https://gsa-marketing.co.uk/testimonials/global-chemical-manufacturer/): "I worked with GSA Marketing, for 2 very different telemarketing projects during the last year. One, for a campaign in UK, performed by British telemarketers to identify new sales opportunities performing in-depth investigational calls, and another, larger project, spread over 5 months, performed by a multi-language team, reaching 18 countries in Europe and North America with informative and scripted calls. In both projects, I’ve been very pleased with the service and the results provided, for several reasons, including helpful regular reporting and transparent communications, but mainly because the team at GSA adapted the service to our specifications. They have also always been a gold source of advice that I know I can rely on." ## Case Studies - [FÖRST](https://gsa-marketing.co.uk/case-studies/8356/): Following on from a successful UK campaign, Redwood Global asked GSA Business Development Ltd to carry out a campaign for their German counterparts, FÖRST GmbH. - [OKI Europe Research](https://gsa-marketing.co.uk/case-studies/oki-europe-research/): OKI Europe offers a range of solutions to help optimise print and document workflows. This, together with an integrated suite of software technologies and tools, can help businesses take control of their print and document costs in a secure environment, whether office based, mobile or in the cloud. - [Valkyrie](https://gsa-marketing.co.uk/case-studies/valkyrie/): Valkyrie Support Services, is a Provider of Workplace Learning and Apprenticeships. They work primarily throughout the Engineering and Manufacturing Sectors with specialism in the areas of Mechanical Engineering, Process Engineering, Lean Manufacturing, Six Sigma and Food Manufacturing Excellence. The Company was founded in 2005 and throughout its life has prided itself on a solid, highly flexible and professional service. With the Work Based Learning sector having such a wide range of quality amongst its Providers, Valkyrie set out from the outset to be the Provider who did it properly. - [ParentMail](https://gsa-marketing.co.uk/case-studies/parentmail/): ParentMail is the UK’s most trusted, affordable and effective parental engagement system. It uses the very latest software and cloud-based technology, ensuring unrivalled reliability, speed, security and effectiveness. This, making it easier than ever for schools to send messages, arrange meetings/events and manage and collect payments from parents. - [Love2Shop](https://gsa-marketing.co.uk/case-studies/love2shop/) - [Limelight Publicity](https://gsa-marketing.co.uk/case-studies/limelight-publicity/): Limelight Publicity is a leading designer and provider of innovative branded promotional products, servicing major global brands through a worldwide distribution network. On the back of the success of a previous telemarketing campaign undertaken by GSA, Limelight Publicity asked us to call into companies from their in-house prospect database in order to set up qualified sales appointments. We were targeted to produce around 70 appointments for the campaign over 140 hours. - [Global chemical manufacturing company](https://gsa-marketing.co.uk/case-studies/global-chemical-manufacturing-company/): Due to part acquisition of a leading European solvents & inorganics business,  a global chemical manufacturing company had to inform over 15,000 companies (32,000 contacts) in the UK, Europe, Canada & USA. - [Burhill Cargo Care](https://gsa-marketing.co.uk/case-studies/burhill-cargo-care/): Burhill Cargocare was part of the R.Bugg (Forwarding) Limited group of companies and, as a relatively new business, they needed sales leads to bolster the air freight side of the business. GSA was approached to provide leads in this overwhelmingly commoditised marketplace for freight forwarding services. Whilst Burhill offer a high quality service, customers, in general were reticent to change and are often under contract. It was therefore anticipated that a significant number of calls would be required.