Why a Large LinkedIn Network Matters
The number of connections you have on LinkedIn matters. It’s pretty simple really. If you communicate regularly on LinkedIn, the more relevant people that you’re connected to within your marketplace, the more likely they will be to see your content.
And, if they see something they like, they may message you or pick up the phone to ask for advice and a supply of your products or services.
What’s more, the more first-degree connections you have, the more second and third-degree connections you can reach, making you literally one connection away from millions of people.
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