Rejection and hurdles are facts of life. From the time your mother stopped you crawling too near to the fire or refused to give you ice cream until you finished your tea, we have all had to get used to the word NO. In sales, you get more knock-backs than most. Coupled with inevitable objections that you need to handle, this makes most sales jobs quite demanding to say the least. And, within sales, cold-callers tend to get more kicks in the teeth than most. So, what’s the secret? How do you deal with rejection? Read our 10 tips for how to handle rejection in cold calling.